Wit Beyond Measure Podcast

Instagram and Spotify

October 2020 - March 2023

Instagram

Spotify

It is a book-themed podcast discussing Jane Austen's work and the books she inspired. Currently, there are five seasons, with season 6 on the way in Fall 2024. Episodes are posted weekly or bi-weekly, with breaks between seasons. The podcast started in October 2020 and went on hiatus in March 2023.

Results

  • 375 Followers on Spotify

  • Joined the Frolic Podcast Network

  • 594 Impressions in 30
    Days During Hiatus

  • 23,161 Podcast Downloads
    (across all platforms)

Collage of nine images showing various flowers, books, a microphone, a woman with red hair and glasses, and podcast episode titles.
Screenshot displaying social media analytics for an account, including reach, engagement, follower statistics, content type breakdown, and interaction data with bar and pie charts.
Podcast episode statistics for Wit Beyond Measure, including start, stream, listener, follower, and impression counts, with podcast cover art featuring floral design and a writing instrument.
Line graph showing downloads over time from December 2020 to June 2024, with a peak around late 2021 and a decline afterward.

Results

Promote the small, niche podcast and encourage the audience to listen to weekly or bi-weekly episodes. Built an online community of Jane Austen, romance, and book lovers through captivating copy, engaging content, and hilarious memes. Highlighted every episode of the podcast, summarizing each topic in captions, and captured attention through brand-approved graphics.

  • 2.2% Follower Growth

  • 3.07% Engagement Rate MoM

    Currently on Hiatus until Fall 2024

  • 293 New Accounts Reached in 90 Days During Hiatus

  • 33 Interactions in 90 Days During Hiatus

Social Media Content